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THE BLUP CELEBRATES AIR MAX DAY 2022: OUR TOP 5 PICKS

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FIRST LOOK: NIKE JORDAN’S SLIP-ON CLOGS

June 9, 2022 by No Comments
Daring to try something new, J’s is preparing to release its first slip-on clog shoe, launching the brand into a...
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FASHION

THE ALL NEW CLOT X AIR JORDAN 5 LOW “JADE”

May 10, 2022 by No Comments
Over the past 16 years, Nike has been collaborating with Hong-Kong based streetwear label CLOT, in which they have dropped...
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FASHION

BILLIE EILISH VISUALISES NEW EARTHY NIKE APPAREL X NIKE AF1

April 21, 2022 by No Comments
Following her headline performance at Coachella weekend one, this weekend now sees the pop singer take front stage again as...
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CULTURE, FASHION

THE BLUP CELEBRATES AIR MAX DAY 2022: OUR TOP 5 PICKS

March 26, 2022 by No Comments
Nike celebrates today (March 26) their 35th Anniversary of the design that made it one of the most iconic sneakers...
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CULTURE, ENTERTAINMENT, FASHION, MUSIC

DRAKE DROPS NEW ‘ALIEN GORTEX’ JACKET TO CELEBRATE ‘TOP BOY’ SEASON 2

March 23, 2022 by No Comments
Nike and Drake’s NOCTA label have just released a co-branded Top Boy jacket to celebrate the show’s return after three...
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FASHION

40 YEARS OF NIKE AIR FORCE 1: NEW VINTAGE AF1 REVEALED

March 21, 2022 by No Comments
Nike are marking a special birthday occasion with a special edition Air Force 1 High Vintage “Sail” after the shoe’s...
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CULTURE, FASHION

TOP SNEAKER DROPS IN MARCH – MEGAN DENT

March 9, 2022 by No Comments
Yeezy March is the month for Yeezy restocks. On the March 3rd we see the 500 restocking in the ‘Blush’...
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FASHION

ACRONYM X NIKE BLAZER LOW

February 1, 2022 by No Comments
This year, ACRONYM and Nike again drop the new Nike Blazer Lows captured in two unique colourways – “Night Maroon”...
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CULTURE, FASHION

LOUIS VUITTON X NIKE ‘AIR FORCE 1’ BY VIRGIL ABLOH

January 20, 2022 by No Comments
 In January, one of most anticipated offerings, the Louis Vuitton and Nike expression of the “Air Force 1” by Virgil Abloh,...
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IN CONVERSATION WITH CHRIS MARTIN, CREATIVE ILLUSTRATOR

INJUSTICES IN THE SNEAKER INDUSTRY // TITI FINLAY

BLUP50 CURATES // MAY PLAYLIST BY K1R3Y

CULTURE, FASHION, NFT, TECH

NIKE ACQUIRES VIRTUAL SNEAKER X FASHION NFT SITE RTFKT

December 14, 2021 by No Comments
NIKE, INC. announced today the acquisition of RTFKT, a leading brand that uses cutting-edge innovation to create next-generation collectables that...
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FASHION

SNEAK PEEK OF THE OFF-WHITE ™ x NIKE AIR FORCE 1 IN BLACK

November 29, 2021 by No Comments
Virgil Abloh will be remembered for his unmistakable effect in the fashion and footwear industries, and while his future projects...
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CULTURE, FASHION

NIKE IS COLLABORATING WITH LEBRON JAMES X LIVERPOOL F.C. TO DEVELOP A PRODUCT LINE

November 25, 2021 by No Comments
Liverpool F.C. ended their sponsorship agreement with New Balance in 2019 and has since signed a new multi-million dollar arrangement...
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CULTURE, FASHION

MIXTAPE-INSPIRED NIKE LITTLE POSITE ONE IS NOW OUT

November 18, 2021 by No Comments
Nike is turning back the clock to the 1990s in more ways than one with this latest release of the...
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FASHION

NEW AIR FORCE 1 ‘SKELETON’

September 27, 2021 by No Comments
Nike announced the ‘Purple Punch’ colour-way just in time for the spooky season. For the fourth year running Nike have...
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FASHION

NEW AIR JORDAN 36 DRIPPING WITH GOLD

July 26, 2021 by No Comments
Giving it a luxury look and feel. The Air Jordan 36, following a string of athlete-designed colour-ways, is ready to turn...
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FASHION

RELEASE DATE FOR FRAGMENT X TRAVIS SCOTT x AIR JORDAN 1

July 21, 2021 by No Comments
THE HOTTEST and most highly anticipated sneaker drop is about to be released on Thursday 29th July. The Fragment x...
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CULTURE, FASHION

TINKER HATFIELD CELEBRATES SPIKE LEE WITH EXCLUSIVE AIR JORDAN 1

July 8, 2021 by No Comments
As Spike takes the role of Jury President for the 73rd Annual Cannes Film Festival Designed by the legend Tinker...
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CULTURE, FASHION

MARTINE ROSE X NIKE LAUNCH ENGLAND SUPPORTER’S JERSEY

July 5, 2021 by No Comments
Inspired by the Lost Lionesses of 1971. Two forces have come together to launch the special-edition England supporters jersey. The...
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CULTURE, FASHION

NIKE CONFIRMS OFF-WHITE’S 50 DUNK LOW COLLAB

June 15, 2021 by No Comments
‘Dear Summer’ collection dropping soon. Nike has officially unveiled its 50-shoe Dunk Low collab with Off-White on SNKRS today along with breaking down the...
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CULTURE, FASHION

BLUP50 KELLY ANNA LONDON X NIKE TO CREATE ‘RUN PAST THE FUTURE’

May 27, 2021 by No Comments
This artist in residence continues to blow out minds   After her trip to Nike’s head office in Portland in...
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