Scarlett Johansson, the renowned actress, has ventured into the world of skincare by launching her own brand called “The Outset” in the United Kingdom. Collaborating with beauty professional Kate Foster, Scarlett’s brand aims to revolutionize skincare with a focus on gentle and effective products that promote a healthy skin barrier. The exclusive partnership with Cult Beauty brings The Outset’s innovative skincare line to the UK market.
Scarlett and Kate drew inspiration from their personal struggles with acne and skin sensitivities, making their mission to provide solutions that others could relate to. Their vision was to prove that gentle, barrier-nourishing products can deliver remarkable results while being easy to incorporate into a skincare routine.
The collection features eight key items with skincare formulas designed to deliver effective results while being gentle on the skin. Each product in the line contains The Outset’s unique ingredient called Hyaluroset Complex, which is a botanical-derived alternative to hyaluronic acid. This ingredient provides both instant and long-lasting hydration, resulting in plumper, smoother, and nourished skin.
“I saw that so many others could identify with my skin struggles. My goal was to prove that gentle, barrier-nourishing products could deliver amazing results. And it had to be easy, as effortless as slipping on your favourite white tee.” – Scarlett Johansson
Cult Beauty will carry the brand’s cleanse, prep, and moisturise products, which include the Gentle Micellar Antioxidant Cleanser, Firming Vegan Collagen Prep Serum, and Nourishing Squalane Daily Moisturiser, as well as the Smoothing Vitamin C Eye Cream, Restorative Niacinamide Night Cream, Exfoliating Caffeine Micro Polish, Ultralight Moisture-Boosting Oil, and Purifying Blue Clay Mask. Prices start at 32 pounds, and a daily necessities beginning set costs 50 pounds.
“The Outset is where simplicity and purpose meet – clean, results-driven skincare for all.” – Kate Foster