In a digital-led experience across five cities – New York, Milan, Shanghai, Tokyo and Seoul, Moncler is set to present its Moncler Genius collections. The Mondogenius digital event will take place on September 25 and will feature the “vision” of its 11 designers on the Genius roster, including JW Anderson, Veronica Leoni and Sergio Zambon for Moncler 1952 Woman and Man, respectively, as well as Sandro Mandrino for Moncler Grenoble, Craig Green for Moncler, Alyx 9SM for Moncler 1017, and Moncler Frgmt by Hiroshi Fujiwara.
There are also four designers joining the roster: Hyke, Palm Angels, Dingyun Zhang and Gentle Monster.
Grammy award-winning artist Alicia Keys will host the Mondogenius event from Milan, alongside “notable personalities,” such as actress and singer Victoria Song live from Shanghai.
“Mondogenius has been designed to be a real immersion into Moncler’s energy and cultural evolution without leaving anyone out.” – Moncler chairman and chief executive Remo Ruffini. The global audience will be guided through to discover and explore the concepts that have inspired the Moncler Genius designers, who span a variety of fields including art, film, music and extreme sports. Moncler hopes the event will open up the world of Moncler Genius to “everyone,” while also closing the gap between the physical and digital worlds by “putting creativity and entertainment in the spotlight”.