Damien Hirst / Snapchat, 2020
This augmented reality feature is the new engaging filter allowing users the chance to recreate one of Damien Hirst’s most infamous Spin Paintings. The British artist has partnered up with Snapchat to develop the interactive filter in aid of Partners in Health.
The filter is now available worldwide to the Snapchat community, enabling users to virtually create their own spin art by pouring and splashing vivid colours onto a rotating canvas.
On the collaboration, Damien Hirst stated:
“It’s amazing to be working with Snapchat on this totally mega spin art lens and making it possible for millions of people to make their own spin paintings right from their phones. I’m so happy that this partnership also supports Partners in Health, a brilliant and forward-thinking organisation that helps communities in developing countries around the world cope with devastating impact of COVID-19”.
In order to contribute your own spin artworks to a virtual gallery, access is being enabled through the ‘Our Story’ function. This encouraging new feature is allowing people to share their creations inspired by the artist’s own Spin Paintings across the world, from the comforts of their own homes.
To learn more about the virtual collaboration, head over to Snapchat or, watch the below video: